Scott joins me on the podcast to talk about his book and how small business minded folks can move from idea stage to becoming great leaders of dynamic, idea-driven, companies.

Technical Note: There is some phone static at points during the interview, especially early on. However, the majority of the interview is fine.

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Micah challenges small businesses to take up the torch of customer service and to build an organization that provides an united front of customer caring. This approach leads to far greater customer loyalty and growth through word of mouth referrals.

You can learn more about Micah Solomon at http://www.micahsolomon.com/.

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Holly Green was an early guest on the podcast, and she had so much good information to share that I just had to have her back. For this interview, I focus on Holly’s book, More Than a Minute. This book is for team leaders, managers, and owners who want to communicate goals, get clear on what it takes to win, and get everyone on board to achieve real results.

In this interview Holly goes in depth on some of the ideas she has for managing goals and people inside your organization. She also shares the importance of breaking through false beliefs and identifying and sticking to what is important for your business success.

For more from Holly, visit http://www.morethanaminute.com/.

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Finding a good niche is becoming even more important for small businesses as we expand our offerings to a wider network online. The stronger and more focused your niche is, the more “damage” you can do. For this episode of the podcast, I spoke to Andy Hayes, president of Travel Online Partners, about how important a niche really is and how to define and then dominate your niche.

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It is my opinion that every small business should be built to sell. This doesn’t mean you are planning on selling any time soon. Thinking about your business in terms of its saleability simply helps you to create systems, hire teams, and build a business that works for the long term. The very things that make a business appealing to a buyer make it a profitable and rewarding business for you to run for as long as you want.

For this episode of the podcast, I caught up with Jack Garson, the author of How to Build a Business and Sell it For Millions. In the book, Garson makes the connection between building a strong business and having the ability to sell it for a tidy profit. This is really two books in one. The first part of the book focuses on building a strong business, while the second part focuses on the details of selling a business. You can read my complete review here.

In the interview, I talk to Jack about the importance of building a strong business, introducing scalability, hiring the right team, as well as important things to consider before you think of selling your business.

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In this episode of the All Business Answers podcast, I speak to Matthew Cullina of Identity Theft 911. Matt talks about the importance of small business owners protecting not only their own identity, but also the identities of customers and employees by guarding sensitive information more closely.

Matt shares a lot of great advice, such as:

• Treat identity as an asset, protect it like you protect money.
• Be careful what you share, thieves can take information from different locations. Think twice before you share information, such as your birth date.
• As a small business owner, you need to work hard to protect the sensitive information of those who trust you, such as customers and employees.
• Identity thieves may be someone you know, someone who is desperate. Don’t make it easy for anyone to access your sensitive information.

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For this episode of the All Business Answers Podcast, I caught up with Tom Shay or ProfitsPlus.org. Tom spends a lot of time both speaking to small businesses and spending time working directly with owners to help them identify and solve issues.

For this interview, I asked Tom to identify several things that successful small business owners have in common. I also asked about the effects of a down economy on small business success.

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On this episode of the podcast, I am joined by Gerry Linda, co-author of the book More Guerrilla Marketing Research. Gerry shares some great insights on the importance of conducting research to build a healthy business, to ensure customer satisfaction, and to create effective marketing campaigns.

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For this episode, I am joined by Steve Kolbe, the president of AnalySYS, which provides business network solutions, including virtual networks and cloud computing.

Steve explains what cloud computing is and how small businesses can both save money and increase flexibility with a cloud based network. While web workers have been enjoying some of the benefits of the cloud with more online applications, a true cloud network can host software and provide the exact same user interface at multiple locations. This makes it possible for employees to bring their work with them and helps businesses that have workers in multiple locations.

There are also great benefits for small businesses that still work traditionally in one location but who do not want the security risks and maintenance costs (let alone the upfront costs) of having an onsite server and IT support team.

Check out Steve’s company at www.analysys.net.

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Credits: This podcast was recorded using Pamela for Skype. Music by Kevin MacLeod. Editing done with Audacity.

Andrew points out that it is sometimes a simple question that will help you move to the next big thing in your life. He also believes that we get so much more value out of tools like Twitter if we are asking and answering questions.

Ask Summit is an event where the “speakers” answer a series of questions, rather than give a speech. The questions are asked live, on stage, by the person who submitted the question. Questions will be chosen by voting ahead of time. Learn more at AskSummit.org.

Andrew also writes a great blog at Wordpost.org. You can follow him on Twitter @wordpost. The other founder of Ask Summit is Shane McSimov. You can follow him on Twitter @shanemacsays.

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