Podcast Episode 19 – Andy Hayes on Finding a Niche

Finding a good niche is becoming even more important for small businesses as we expand our offerings to a wider network online. The stronger and more focused your niche is, the more “damage” you can do. For this episode of the podcast, I spoke to Andy Hayes, president of Travel Online Partners, about how important a niche really is and how to define and then dominate your niche.

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Bradford Shimp is the publisher of All Business Answers. He is the president of Broad River Creative where he works on building web presence for small business as well as educational solutions and resources for building a business.

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